MKTG principles of marketing : a South-Asian Perspective / Charles W Lamb; Joseph F Hair, Jr.; Dheeraj Sharma; Carl McDaniel
By: Lamb, Charles W
Contributor(s): Hair, Jr., Joseph F -- author | Sharma, Dheeraj -- author | McDaniel, Carl -- author
Material type:
TextLanguage: English Series: MKTGPublisher: New Delhi : Cengage, 2012Edition: MKTG 5Description: xvii, 671 p. : Col., ill. ; 26 cmISBN: 9788131520345Subject(s): Marketing -- Textbooks. Marketing -- Management -- Textbooks. Marketing. Marketing -- ManagementDDC classification: 658.8 LAM
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WeSchool, Bangalore | 658.8 LAM (Browse shelf) | Available | B014513 | |
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WeSchool, Bangalore | 658.8 LAM (Browse shelf) | Available | B014514 | |
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WeSchool, Bangalore | 658.8 LAM (Browse shelf) | Available | B014515 |
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