Reimagining design : unlocking strategic innovation / Kevin Bethune, foreword by John Maeda.
By: Bethune, Kevin G
Material type:
TextLanguage: eng. Series: Simplicity: design, technology, business, lifePublisher: Cambridge : The MIT Press, 2022Description: xii, 195 p. : ill. ; 21 cmISBN: 9780262046503 (pbk.)Subject(s): Technological innovations--Management. Strategic planning. Creative ability in businessDDC classification: 658.4063 BET
Contents:
Summary: "How a deliberate merger of design and innovation capabilities can help organizations garner more strategic advantage, pursue sustainable growth, navigate disruption, and improve foresight"-- Provided by publisher.
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WeSchool, Bangalore | 658.4063 BET (Browse shelf) | Available | Innovation & Design | B015538 |
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Includes bibliographical references and index.
Summary: "How a deliberate merger of design and innovation capabilities can help organizations garner more strategic advantage, pursue sustainable growth, navigate disruption, and improve foresight"-- Provided by publisher.
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