Marketing analytics : data-driven techniques with Microsoft Excel / Wayne L Winston
By: Winston, Wayne L
Material type:
TextLanguage: English Publisher: New Delhi : Wiley, 2014Description: xxx, 690 p. : ill., charts ; 24 cmISBN: 9788126548620Subject(s): Microsoft Excel (Computer file) | Microsoft Excel (Computer file) -- Guidebooks | Marketing research -- Data processing | Electronic spreadsheetsDDC classification: 658.8 WIN
Contents:
https://www.worldcat.org/title/marketing-analytics-data-driven-techniques-with-microsoft-excel/oclc/862759703
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