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Marketing accountability : how to measure marketing effectiveness

Material type: Text

TextPublisher: New Delhi KoganPage Edition: 2009Description: viii, 293 pISBN: 9780749453862Subject(s): Marketing ManagementDDC classification: 658.8

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Item type	Current location	Call number	Status	Date due	Barcode
Books	WeSchool, Bangalore	658.8 MCD (Browse shelf)	Available		B013816

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