Marketing accountability : how to measure marketing effectiveness
By: McDonald, Malcolm
Material type:
TextPublisher: New Delhi KoganPage Edition: 2009Description: viii, 293 pISBN: 9780749453862Subject(s): Marketing ManagementDDC classification: 658.8
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
|
WeSchool, Bangalore | 658.8 MCD (Browse shelf) | Available | B013816 |
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