Marketing of Information Technology : (Record no. 7210)

000 -LEADER
fixed length control field 00561nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140814s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070248724
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 004 VEN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Venkatesh, K
245 ## - TITLE STATEMENT
Title Marketing of Information Technology :
Remainder of title concepts, products, services and intellectual property rights /
Statement of responsibility, etc. K. Venkatesh
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Tata McGraw Hill,
Place of publication, distribution, etc. New Delhi :
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 152 p. :
Other physical details ill. ;
Dimensions 23 cm.
366 ## - TRADE AVAILABILITY INFORMATION
Publishers's discount category 25%
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Information Technology.
-- Marketing.
-- Services market.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
        WeSchool, Bangalore WeSchool, Bangalore 10/08/2011 Knowledge Book World 281.00 2 2 004 VEN B006065 27/08/2018 30/07/2018 281.00 24/09/2014 Books
        WeSchool, Bangalore WeSchool, Bangalore 10/08/2011 Knowledge Book World 281.00     004 VEN B006066 24/09/2014   281.00 24/09/2014 Books
        WeSchool, Bangalore WeSchool, Bangalore 10/08/2011 Knowledge Book World 281.00     004 VEN B006067 24/09/2014   281.00 24/09/2014 Books
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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