| 000 -LEADER |
|---|
| fixed length control field |
00558nam a22001697a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
260304b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781398623231 (pbk.) |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.83 HAG |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hague, Paul |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Market research in practice : |
| Remainder of title |
a comprehensive guide to customer insight and market understanding / |
| Statement of responsibility, etc. |
Paul Hague |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
5th Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
KoganPage, |
| Date of publication, distribution, etc. |
2025. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiv, 405 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Market Research. |
| -- |
Research. |
| -- |
Market Research Design. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
