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Hague, Paul

Market research in practice : a comprehensive guide to customer insight and market understanding / Paul Hague - 5th Edition - London : KoganPage, 2025. - xiv, 405 p. : ill. ; 24 cm.

ISBN: 9781398623231 (pbk.)

Subjects--Topical Terms:
Market Research.
Research.
Market Research Design.

Dewey Class. No.: 658.83 HAG

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