| 000 -LEADER |
| fixed length control field |
00971nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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190220b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780062312778 |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.4012 MOO |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Moore, Geoffrey A. |
| 245 ## - TITLE STATEMENT |
| Title |
Inside the tornado : |
| Remainder of title |
strategies for developing, leveraging, and surviving hypergrowth markets / |
| Statement of responsibility, etc. |
Geoffrey A. Moore. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
1st Collins Business Essentials edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
Collins Business Essentials, |
| Date of publication, distribution, etc. |
c2005. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxiv, 244 p. : |
| Other physical details |
ill. ; |
| Dimensions |
21 cm. |
| 500 ## - GENERAL NOTE |
| General note |
Originally published: New York : HarperBusiness, c1995. With a new "Author's note."<br/>Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Hypergrowth markets are explained and explored in a book offering specific answers as to how companies can develop markets for their products, how they can sustain this growth, and how they can survive the inevitable downturns. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
High technology industries -- Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
Books |