Fitzpatrick, Rob

The Mom test : how to talk to customers and learn if your business is a good idea when everyone is lying to you / Rob Fitzpatrick - United States : CreateSpace Independent Publishing Platform, 2013. - 123 p. : ill. ; 20 cm.

9781492180746 (pbk.)


Business communication.
Entrepreneurship.
Customer relations.
Market research.
New business enterprises.

658.812 FIT
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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