Fitzpatrick, Rob
The Mom test : how to talk to customers and learn if your business is a good idea when everyone is lying to you / Rob Fitzpatrick - United States : CreateSpace Independent Publishing Platform, 2013. - 123 p. : ill. ; 20 cm.
9781492180746 (pbk.)
Business communication.
Entrepreneurship.
Customer relations.
Market research.
New business enterprises.
658.812 FIT
The Mom test : how to talk to customers and learn if your business is a good idea when everyone is lying to you / Rob Fitzpatrick - United States : CreateSpace Independent Publishing Platform, 2013. - 123 p. : ill. ; 20 cm.
9781492180746 (pbk.)
Business communication.
Entrepreneurship.
Customer relations.
Market research.
New business enterprises.
658.812 FIT