000 00312nam a2200121Ia 4500
008 140814s9999 xx 000 0 und d
082 _a659.1
_bAAK
100 _aAaker, David A
245 _aAdvertising Management
260 _bPEARSON EDUCATION
_aNew Delhi
366 _f25
_e2160/08/02/2008
650 _aAdvertising
999 _c9566
_d9566