000 00438nam a2200157Ia 4500
008 140814s9999 xx 000 0 und d
020 _a9780070620186
082 _a658.8
_bPER
100 _aMccarthy, Jerome E
245 _aBasic Marketing : Global Managerial Approach
250 _a15th Ed.
260 _bTata McGraw Hill
_aNew Delhi
366 _f25
_e2036/21/01/2008
650 _aMarketing Management
700 _aPerreault,William D
999 _c6408
_d6408