000 01428nam a22001817a 4500
008 241129b ||||| |||| 00| 0 eng d
020 _a9781736633304 (pbk.)
041 _aEnglish
082 _a658.4038 TOR
100 _aTorres, Teresa
245 _aContinuous discovery habits :
_bdiscover products that create customer value and business value /
_cTeresa Torres (Author)
260 _aBend, OR :
_bProduct Talk LLC,
_c2021.
300 _a199 p. :
_bill. ;
_c21 cm.
500 _aummary:"How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business? In this book, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love-that also deliver business results-this book is for you"--Publisher's description
505 _aWhat is continuous discovery? The continuous discovery habits Developing your continuous discovery habits
650 _aConsumers Research.
_aNew products.
_aProduct management.
942 _c1
999 _c15688
_d15688