000 00692nam a22002297a 4500
008 191104b xxu||||| |||| 00| 0 eng d
020 _a9788126566938
041 _aEnglish
082 _a658.8 KOT
100 _aKotler, Philip
245 _aMarketing 4.0 :
_bmoving from traditional to digital /
_cPhilip Kotler; Hermawan Kartajaya; Iwan Setiawan
260 _aNew Delhi :
_bWiley,
_c2017.
300 _axix, 184 p. ;
_c24 cm.
500 _aIncludes index.
650 _aMarketing.
650 _aInternet marketing.
650 _aElectronic Commerce
650 _aIndustrie 4.0
700 _aKartajaya, Hermawan -- author
700 _aSetiawan, Iwan -- author
942 _c1
999 _c14780
_d14780