000			00466nam a2200157Ia 4500
008			180214s2014 xx 000 0 und d
020			_a9788126551613
082			_a658.83 _bTAN
100			_aTanner, John F.
245			_aAnalytics and dynamic customer strategy : big profits from big data
250			_a2014
260			_aNew Delhi _bWiley
300			_axviii, 235 p.
650			_aMarketing Research
906			_a25 _bBusiness Analytics _cProf. Madhumita Mujamder
999			_c14333 _d14333