| 000 | 00592nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 180214s2018 xx 000 0 und d | ||
| 020 | _a9788126548620 (pbk.) | ||
| 041 | _aEnglish | ||
| 082 | _a658.8 WIN | ||
| 100 | _aWinston, Wayne L | ||
| 245 |
_aMarketing analytics : _bdata-driven techniques with Microsoft Excel _cWayne L. Winston |
||
| 260 |
_aNew Delhi : _bWiley, _c2018. |
||
| 300 |
_axxii, 690 p. : _c24 cm. _bill., charts ; |
||
| 650 |
_aMarketing. _aManagement. _aMarketing management. _aBusiness. |
||
| 906 |
_a25% _bBusiness Analytics _cProf. Madhumita Mujamder |
||
| 942 | _c1 | ||
| 999 |
_c14280 _d14280 |
||