000 00475nam a2200157Ia 4500
008 180214s2017 xx 000 0 und d
020 _a9780749478889
082 _a658.8
_bBRI
100 _aBridger, Darren
245 _aNeuro design : neuromarketing insights to boost engagement and profitability
250 _a2017
260 _aNew Delhi
_bKoganPage
300 _aviii, 249 p.
650 _aMarketing Management
906 _a25
_bGeneral Management
_cProf. Shilpa Pathak
999 _c13840
_d13840