| 000 | 01437nam a22001697a 4500 | ||
|---|---|---|---|
| 008 | 180207b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788178294575 (pbk.) | ||
| 041 | _aEnglish | ||
| 082 | _a658.72 MEN | ||
| 100 | _aMentzer, John T | ||
| 245 |
_aFundamentals of supply chain management : _btwelve drivers of competitive advantage / _cJohn T. Mentzer |
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| 260 |
_aNew Delhi : _bResponse Books, _c2004. |
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| 300 |
_a291 p. ; _c24 cm. |
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| 505 | _a Fundamentals of Supply Chain Management has been designed as a comprehensive text for any course dealing with strategy and supply chains. Written in an accessible and entertaining style, Mentzer identifies twelve drivers of competitive advantage as clear strategic points managers can use in their companies. These twelve drivers are derived from extensive research from more than 400 books, articles, and papers, as well as interviews with more than fifty executives in major global companies. The roles of all of the traditional business functions―marketing, sales, logistics, information systems, finance, customer services, and management―in supply chain management are also addressed. Complete with cases and real examples from corporations around the world, this book will enable students and practising managers to more effectively understand, implement and manage supply chains successfully. | ||
| 650 |
_aSupply chain management _aFinance. _aStrategy. |
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| 942 | _c1 | ||
| 999 |
_c13722 _d13722 |
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