000 00304nam a2200121Ia 4500
008 140814s9999 xx 000 0 und d
082 _a659.1
_bAAK
100 _aAaker, David A
245 _aAdvertising Management
260 _bPrentice Hall
_aNew Delhi
650 _aAdvertising
700 _aMyers, John G
999 _c10769
_d10769