000 00950nam a2200169Ia 4500
008 140814s9999 xx 000 0 und d
020 _a9780761934950 (pbk.)
041 _aEnglish
082 _a658.81 VEN
100 _aVenugopal, Pingali
245 _aManaging your sales force :
_ba motivational approach /
_cPingali Venugopal.
260 _aNew Delhi :
_bResponse Books,
_c2006.
300 _a184 p. :
_bill. ;
_c22 cm.
505 _aIntroduction -- The salesman -- Strategic decisions in sales management -- Selling strategy : interface between advertising, sales force and channel -- Selling style -- Operational decisions in sales management -- Sales force recruitment -- Territory design -- Target setting -- Sales force motivation -- Managing the channel : the salesperson's role -- Performance evaluation.
650 _aSales management.
_aEmployee motivation.
_aVentes -- Gestion.
_aPersonnel -- Motivation.
942 _c1
999 _c10393
_d10393