000 00324nam a2200121Ia 4500
008 140814s9999 xx 000 0 und d
082 _a659.1
_bARE
100 _aArens William
245 _aContemporary Advertising
260 _bTata McGraw Hill Education
_aNew Delhi
366 _f25
_e2478/19/03/2008
650 _aAdvertising
999 _c10075
_d10075