00291nam a2200109Ia 4500008004100000082001600041100001800057245003600075260002300111366002400134650002300158140814s9999    xx            000 0 und d  a658.83bJAI  aJain, Subhash  aMarketing Planning and Strategy  bThomsonaNew Delhi  f25e2037/21/01/2008  aMarketing Research