TY  - BOOK
AU  - Anthony, Bradley J
AU  - Mark, Mcdonald P
TI  - Social Organization :  How to Use Social Media to Tap the Collective Genius of  Your Customers and Employees
SN  - 9781422172360
U1  - 658.4 
CY  - Boston
PB  - Hardvard Business School Press
KW  - Organization Development
ER  -