TY  - BOOK
AU  - Scott, David Meerman
TI  - The new rules of marketing and PR : how to use social media, blogs, news releases, online video, &​ viral marketing to reach buyers directly
SN  - 9788126560042
U1  - 658.83 
CY  - New Delhi
PB  - Wiley
KW  - Marketing
ER  -