Sparking Innovation Fifty Lessons

By: Fifty Lessons
Material type: TextTextLanguage: English Series: Lessons learned : Lessons learned series (Boston, Mass.)Publisher: Boston, Mass. : LES50ONS [Fifty Lessons], ©2008Description: x, 96 p. ; 19 cmISBN: 9781422126424Subject(s): Innovation Management | New products | Technological innovations -- ManagementDDC classification: 658.406 FIF
Contents:
Hunting for innovation /​ Robert Malcolm Moving into new markets /​ Will Whitehorn Innovate by anticipating customer needs /​ Ivan Seidenberg Moving beyond linear market research /​ Neville Isdell The best innovations are new solutions to existing behaviors /​ Andrew Robertson Turning your customers into your R&​D force /​ John Abele Successfully implementing new technology /​ Clayton Chrsitensen Don't let success stifle fresh thinking /​ Robert Herbold Avoid rigid thinking /​ Jimmy Wales Managing innovation internally /​ Matt Ferguson Implementing innovation in a risk-averse culture /​ Jim Garrity Creativity and routine work are hard to mix /​ Robert Sutton Workers and innovators /​ Phil Smith The future /​ Sir David Varney.
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"Straight talk from the world's top business leaders"--Cover.

Hunting for innovation /​ Robert Malcolm
Moving into new markets /​ Will Whitehorn
Innovate by anticipating customer needs /​ Ivan Seidenberg
Moving beyond linear market research /​ Neville Isdell
The best innovations are new solutions to existing behaviors /​ Andrew Robertson
Turning your customers into your R&​D force /​ John Abele
Successfully implementing new technology /​ Clayton Chrsitensen
Don't let success stifle fresh thinking /​ Robert Herbold
Avoid rigid thinking /​ Jimmy Wales
Managing innovation internally /​ Matt Ferguson
Implementing innovation in a risk-averse culture /​ Jim Garrity
Creativity and routine work are hard to mix /​ Robert Sutton
Workers and innovators /​ Phil Smith
The future /​ Sir David Varney.

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