Getting started with business analytics : insightful decision-making / David Roi Hardoon; Galit Shmueli
By: Hardoon, David Roi
Contributor(s): Shmueli, Galit -- author
Material type:
TextLanguage: English Series: Chapman & Hall/CRC machine learning & pattern recognition seriesPublisher: Boca Raton, FL : CRC Press, 2013Description: xiv, 176 p. : ill. ; 27 cmISBN: 9781439896532Subject(s): Decision making -- Statistical methods. Business planning -- Statistical methods. Data mining. Business IntelligenceDDC classification: 658.4034 HAR
Contents:
I. Introduction to business analytics --
1. The paradigm shift --
2. The business analytics cycle --
II. Data mining and data analytics --
3. Data mining in a nutshell --
4. From data mining to data analytics --
III. Business analytics --
5. Customer analytics --
6. Social analytics --
7. Operational analytics.
| Item type | Current location | Call number | Status | Date due | Barcode |
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WeSchool, Bangalore | 658.4034 HAR (Browse shelf) | Available | B014377 | |
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Books
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WeSchool, Bangalore | 658.4034 HAR (Browse shelf) | Available | B014378 | |
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Books
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WeSchool, Bangalore | 658.4034 HAR (Browse shelf) | Available | B014379 | |
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Books
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WeSchool, Bangalore | 658.4034 HAR (Browse shelf) | Available | B014380 | |
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Books
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WeSchool, Bangalore | 658.4034 HAR (Browse shelf) | Available | B014381 |
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I. Introduction to business analytics --
1. The paradigm shift --
2. The business analytics cycle --
II. Data mining and data analytics --
3. Data mining in a nutshell --
4. From data mining to data analytics --
III. Business analytics --
5. Customer analytics --
6. Social analytics --
7. Operational analytics.
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