Digital disciplines : attaining market leadership via the cloud, big data, social, mobile, and the internet of things / Joe Weinman

By: Weinman, Joe
Material type: TextTextLanguage: English Publisher: New Delhi : Wiley, 2015Description: xxiii, 375 p. ; 24 cmISBN: 9788126558216Subject(s): Internet marketing | Leadership | Customer servicesDDC classification: 005.74 WEI
Contents:
Part 1. Overview and background -- Part 2. Information excellence -- Part 3. Solution leadership -- Part 4. Collective intimacy -- Part 5. Accelerated innovation -- Part 6. Successful execution -- Part 7. What's next?
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Part 1. Overview and background --
Part 2. Information excellence --
Part 3. Solution leadership --
Part 4. Collective intimacy --
Part 5. Accelerated innovation --
Part 6. Successful execution --
Part 7. What's next?

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