Advertising Management (Record no. 9566)

000 -LEADER
fixed length control field 00312nam a2200121Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140814s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number AAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A
245 ## - TITLE STATEMENT
Title Advertising Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. PEARSON EDUCATION
Place of publication, distribution, etc. New Delhi
366 ## - TRADE AVAILABILITY INFORMATION
Publishers's discount category 25
Note 2160/08/02/2008
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type Total Renewals
        WeSchool, Bangalore WeSchool, Bangalore 02/08/2008 BOOK ZONE 187.50 2 659.1 AAK B000253 09/10/2024 07/10/2024 187.50 24/09/2014 Books  
        WeSchool, Bangalore WeSchool, Bangalore 02/08/2008 BOOK ZONE 187.50 5 659.1 AAK B000254 11/09/2024 05/07/2024 187.50 24/09/2014 Books 4
        WeSchool, Bangalore WeSchool, Bangalore 02/08/2008 BOOK ZONE 187.50 4 659.1 AAK B000255 07/10/2024 03/10/2024 187.50 24/09/2014 Books 1
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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