Principles of Marketing (Record no. 9439)

000 -LEADER
fixed length control field 00367nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140814s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131509821
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MCD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mcdaniel, Carl
245 ## - TITLE STATEMENT
Title Principles of Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Cengage Learning
Place of publication, distribution, etc. New Delhi
366 ## - TRADE AVAILABILITY INFORMATION
Publishers's discount category 25
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lamb, Charles W
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Total Renewals Date last checked out
        WeSchool, Bangalore WeSchool, Bangalore 30/03/2011 Book Service Syndicate 299.00   658.8 MCD B005077 24/09/2014 299.00 24/09/2014 Reference Books    
        WeSchool, Bangalore WeSchool, Bangalore 30/03/2011 Book Service Syndicate 299.00 2 658.8 MCD B005078 24/01/2020 299.00 24/09/2014 Books 1 10/01/2020
        WeSchool, Bangalore WeSchool, Bangalore 30/03/2011 Book Service Syndicate 299.00   658.8 MCD B005079 24/09/2014 299.00 24/09/2014 Books    
        WeSchool, Bangalore WeSchool, Bangalore 30/03/2011 Book Service Syndicate 299.00 1 658.8 MCD B005080 09/10/2019 299.00 24/09/2014 Books   24/09/2016
        WeSchool, Bangalore WeSchool, Bangalore 30/03/2011 Book Service Syndicate 299.00 3 658.8 MCD B005081 21/12/2022 299.00 24/09/2014 Books   14/12/2022
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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