Cases in marketing management / (Record no. 8952)

000 -LEADER
fixed length control field 00544nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140814s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788132110194 (pbk.)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 CLO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Clow, Kenneth E.
245 ## - TITLE STATEMENT
Title Cases in marketing management /
Statement of responsibility, etc. edited by Kenneth E. Clow, Donald Baack
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Sage South Asia,
Place of publication, distribution, etc. New Delhi :
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 523 p. ;
Dimensions 24 cm.
366 ## - TRADE AVAILABILITY INFORMATION
Publishers's discount category 25%
Note BANG/2012/CRB/1151/20/12/2012
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
-- Cases.
-- Marketing management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Baack, Donald
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
        WeSchool, Bangalore WeSchool, Bangalore 20/12/2012 Intact Book House Pvt. Ltd. 446.00 5 3 658.8 CLO B010480 22/03/2024 09/03/2024 446.00 24/09/2014 Books
        WeSchool, Bangalore WeSchool, Bangalore 20/12/2012 Intact Book House Pvt. Ltd. 446.00 5 8 658.8 CLO B010481 19/01/2024 05/01/2024 446.00 24/09/2014 Books
        WeSchool, Bangalore WeSchool, Bangalore 20/12/2012 Intact Book House Pvt. Ltd. 446.00 3 4 658.8 CLO B010482 08/09/2025 13/08/2025 446.00 24/09/2014 Books
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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