| 000 -LEADER |
| fixed length control field |
00544nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
140814s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9788132110194 (pbk.) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.8 CLO |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Clow, Kenneth E. |
| 245 ## - TITLE STATEMENT |
| Title |
Cases in marketing management / |
| Statement of responsibility, etc. |
edited by Kenneth E. Clow, Donald Baack |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Name of publisher, distributor, etc. |
Sage South Asia, |
| Place of publication, distribution, etc. |
New Delhi : |
| Date of publication, distribution, etc. |
2012. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
ix, 523 p. ; |
| Dimensions |
24 cm. |
| 366 ## - TRADE AVAILABILITY INFORMATION |
| Publishers's discount category |
25% |
| Note |
BANG/2012/CRB/1151/20/12/2012 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Management |
| -- |
Cases. |
| -- |
Marketing management. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Baack, Donald |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
Books |