| 000 -LEADER |
| fixed length control field |
01299nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
180214s2017 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9788126567355 (pbk.) |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.3 MOS |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Mosley, Richard. |
| 245 ## - TITLE STATEMENT |
| Title |
Employer branding for dummies / |
| Statement of responsibility, etc. |
Richard Mosley, Lars Schmidt. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc. |
New Delhi : |
| Name of publisher, distributor, etc. |
Wiley, |
| Date of publication, distribution, etc. |
2017. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
340 p. |
| 505 ## - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized leaders in employer brand, Richard Mosley and Lars Schmidt, this book gives you actionable advice and expert insight you need to build, scale, and measure a compelling brand. You'll learn how to research what makes your company stand out, the best ways to reach the people you need, and how to convince those people that your company is the ideal place to exercise and develop their skills. The book includes ways to identify the specific traits of your company that aligns with specific talent, and how to translate those traits into employer brand tactic that help you draw the right talent, while repelling the wrong ones. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Finance. |
| -- |
Research. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Schmidt, Lars. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
25% |
| b |
Finance |
| c |
Prof. Madhavi Lokhande |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
Books |