Employer branding for dummies / (Record no. 13760)

000 -LEADER
fixed length control field 01299nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180214s2017 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126567355 (pbk.)
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.3 MOS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mosley, Richard.
245 ## - TITLE STATEMENT
Title Employer branding for dummies /
Statement of responsibility, etc. Richard Mosley, Lars Schmidt.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. 2017.
300 ## - PHYSICAL DESCRIPTION
Extent 340 p.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized leaders in employer brand, Richard Mosley and Lars Schmidt, this book gives you actionable advice and expert insight you need to build, scale, and measure a compelling brand. You'll learn how to research what makes your company stand out, the best ways to reach the people you need, and how to convince those people that your company is the ideal place to exercise and develop their skills. The book includes ways to identify the specific traits of your company that aligns with specific talent, and how to translate those traits into employer brand tactic that help you draw the right talent, while repelling the wrong ones.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Finance.
-- Research.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Schmidt, Lars.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 25%
b Finance
c Prof. Madhavi Lokhande
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent location Current location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
        WeSchool, Bangalore WeSchool, Bangalore 23/01/2018 Knowledge Book World 374.25 4 2 658.3 MOS B013312 10/02/2025 06/02/2025 499.00 14/02/2018 Books
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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