| 000 -LEADER |
|---|
| fixed length control field |
00475nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150709s2014 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789339204464 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.848 |
| Item number |
CAT |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cateora, Philip R, Gilly, Mary C |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
International Marketing |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
15th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
New Delhi |
| Name of publisher, distributor, etc. |
McGraw Hill Education Pvt Ltd |
| Date of publication, distribution, etc. |
2014 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
XXXiii, 622 |
| 366 ## - TRADE AVAILABILITY INFORMATION |
|---|
| Note |
042/04/07/2015 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
International Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Graham, John L |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| -- |
ELBLR |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| -- |
ELBLR |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| -- |
ELBLR |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| -- |
ELBLR |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) |
|---|
| -- |
ELBLR |
