Understanding Digital Marketing : Marketing Strategies for Engaging the Digital Generation (Record no. 11991)

000 -LEADER
fixed length control field 00387nam a2200121Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140814s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8421
Item number RYA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ryan, Damian
245 ## - TITLE STATEMENT
Title Understanding Digital Marketing : Marketing Strategies for Engaging the Digital Generation
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. KOGAN PAGE
Place of publication, distribution, etc. London
366 ## - TRADE AVAILABILITY INFORMATION
Publishers's discount category 25
Note 12 dt.Jul 15 2009 12:00AM
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jones, Calvin
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
  Lost       WeSchool, Bangalore WeSchool, Bangalore 15/07/2009 296.00   658.8421 RYA B003191 13/02/2015 296.00 24/09/2014 Books
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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