Zook, Chris

Profit from the Core : a return to growth in turbulent times by Chris Zook, James Allen - Boston : Harvard Business Press, 2010. - 192 p. ; 24 cm.

Updated edition. Explains how companies can: develop a strong core and use it to establish a leadership position; follow the golden rule of strategy; assess whether your core is operating at its full potential; uncover assets in your core that provide the seeds for new growth; and, find a repeatable formula to apply core business strengths in adjacent markets.

9781422131114


Corporate Finance

658.15 ZOO
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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