Hanlon, Annmarie
Quick win digital marketing : answers to your top 100 digital marketing questions / Annmarie Hanlon & Joanna Akins - New Delhi : PHI Learning Private Limited, 2009. - xvi, 205 p. : charts ; 21 cm.
Includes list of web resources (p. [196]-205)
Summary
Quick Win Digital Marketing is aimed at entrepreneurs, business managers and marketing people seeking a practical approach to digital marketing. The book is designed so that you can dip in and out of your top digital marketing questions, as they arise, in five key sections: Digital essentials; Digital toolbox; Digital marketing; Branding online; Managing, Measuring, and making money online. Digital essentials is the place to start if you're new to online marketing and want to move into the digital age. It explains the basics, including key applications like Twitter, Facebook and LinkedIn, a.
9788120344815 (pbk.)
Marketing
658.872 HAN
Quick win digital marketing : answers to your top 100 digital marketing questions / Annmarie Hanlon & Joanna Akins - New Delhi : PHI Learning Private Limited, 2009. - xvi, 205 p. : charts ; 21 cm.
Includes list of web resources (p. [196]-205)
Summary
Quick Win Digital Marketing is aimed at entrepreneurs, business managers and marketing people seeking a practical approach to digital marketing. The book is designed so that you can dip in and out of your top digital marketing questions, as they arise, in five key sections: Digital essentials; Digital toolbox; Digital marketing; Branding online; Managing, Measuring, and making money online. Digital essentials is the place to start if you're new to online marketing and want to move into the digital age. It explains the basics, including key applications like Twitter, Facebook and LinkedIn, a.
9788120344815 (pbk.)
Marketing
658.872 HAN
