Cagan, Marty
INSPIRED : how to create tech products customers love / Marty Cagan Founder Silicon Valley Product Group. - Hoboken, New Jersey : Wiley, 2018. - xviii, 349 p. ; 24 cm.
Revised edition of the author's Inspired, [2008]
Includes index.
9781119387503 (hbk.)
Quality of products.
Consumer satisfaction.
Customer relations.
Production planning.
New products.
BUSINESS & ECONOMICS / New Business Enterprises.
BUSINESS & ECONOMICS / Leadership.
BUSINESS & ECONOMICS / Management.
658.575 CAG
INSPIRED : how to create tech products customers love / Marty Cagan Founder Silicon Valley Product Group. - Hoboken, New Jersey : Wiley, 2018. - xviii, 349 p. ; 24 cm.
Revised edition of the author's Inspired, [2008]
Includes index.
9781119387503 (hbk.)
Quality of products.
Consumer satisfaction.
Customer relations.
Production planning.
New products.
BUSINESS & ECONOMICS / New Business Enterprises.
BUSINESS & ECONOMICS / Leadership.
BUSINESS & ECONOMICS / Management.
658.575 CAG