Heath, Chip

Making numbers count : the art and science of communicating numbers / Chip Heath, Karla Starr. - London : Bantam press, 2022. - xix, 172 p. : ill. ; 22 cm.

Summary:Understanding numbers is essential - but humans aren't built to understand them. In this book, the authors outline specific principles that reveal how to translate a number into our brain's language. This book is filled with examples of extreme number makeovers, vivid before-and-after examples that take a dry number and present it in a way that will make people say, "Wow, now I get it!" This book will help math-lovers and math-haters alike translate the numbers that animate our world - allowing us to bring more data, more naturally, into decisions in our schools, our workplaces, and our society. -- Adapted from publisher's description

978178763422 (pbk.)


Business aspects.
Creative nonfiction.
Aptitude.

001.42 HEA
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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