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Gupta, Seema

Marketing analytics / Seema Gupta; Avadhoot Jathar - New Delhi : Wiley, 2021. - xxiii, 374 p. : ill. ; 24 cm. - Wiley Analytics Series for Management. .

ISBN: 9789354242625

Subjects--Topical Terms:
Use Cases with Microsoft Excel, R, and Python
Real-Life Project Questions.
Code Snippets with Analytics Use Cases

Dewey Class. No.: 658.8 GUP

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