Kelley, Tom

The art of innovation : lessons in creativity from IDEO, America's leading design firm / Tom Kelley with Jonathan Littman - London : Profile Books, 2004. - 307 p. : ill. ; 20 cm.

9781861975836 (pbk.)


Innovation management.
Creative ability in business -- case studies.
Technological innovations -- case studies.

658.4063 KEL
© Prin. L.N. Welingkar Institute of Management Development & Research, Bangalore


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